Sunday, April 4, 2010

AOL consumer monitoring

AOL's methods of monitoring what people are searching for on the web is a great method. Instead of the MAN controlling what we see and read about, they are actually giving us what we want. Some fear that we will just read about celebrities doing stupid stuff. I believe reputable news agencies will separate themselves from this type of media. Their tactic will show advertisers that AOL has a very good plan to get the most hits and get their product or service out there.

3 comments:

  1. Is AOL consumer monitoring the same as Google Analytics?

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  2. It is innovative, but I feel like this will be another failed attempt to make AOL relevant again.

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  3. It's a good way to show users what they want to see, so they don't have to search the web for it.

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